Advanced Digital marketing
enables businesses of all sizes to reach a global audience through the internet
at a reasonable price. This implies that the businesses are able to reach the
right customers at lower costs when compared to conventional marketing
techniques. Digital marketing campaign can also be effectively monitored by
analyzing the internet traffic to the website and customer’s response to
advertising.
Improve your Advanced Digital Marketing conversion
rates by following some of the following techniques.
Advanced Search Engine
Optimization Score
It is necessary that you
monitor your SEO score carefully. The success of Advanced Search Engine
Optimization can be tracked using some simple tools.
●Google Analytics can be used
to track the volume of internet traffic and categorizing it into paid, referral
and organic.
● Using heatmap
analytics you will be able to gather a lot of important data such as the time
people are spending on a particular page of your website, the content which is
getting the most clicks from the users, etc. Thus, you are able to determine
which content is more popular among the users.
●Testing various subject
lines for maximum clicks is also a good approach.
Improving the Search Engine
Optimization score can be achieved by optimizing the content with focus
keywords, Google-friendly HTML formatting and URL structure that corresponds to
the product keywords.
Optimizing page load speed
There are many advanced
digital marketing experts who have an inclination to load the websites with a
lot of heavy graphics, videos, and others which bog down the loading speed of
the website. This should always be avoided because slow loading speed decreases
the traffic appreciably. Consider these two points that came out during a
survey.
●47% of the internet users
expect web pages to load in 2 seconds.
●47% of the people will close
the site if it does not load within 3 seconds.
Improving Advanced Social
Media Presence
Advanced Social media
platforms are the perfect places to find customers for your business. However,
finding the right social media platform is the key to success. If your business
is high on visual content, it is better to use Instagram or Pinterest to reach
the customers. Which platform is going to suit your content the most can be
determined after thorough research and study.